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Message from Deputy Mayor Ellen Zimmerman

Message from Councilmember Ellen Zimmerman | May 2, 2025

When I head to the supermarket these days, it's hard to ignore the reality that I’m often getting less, but paying more.

We’re all feeling the pinch, and it’s particularly noticeable when we are preparing meals for our families.  No question; the groceries don’t go as far as they used to.

In fact, the cost of eating at home jumped another 3.3% from last March to this March. And it’s not just groceries; even dining out offers little relief, as our local restaurant owners are also navigating the same challenges. Prices of eggs, meat, poultry and fish went up 8.9% over those same 12 months, according to the federal Bureau of Labor Statistics.

In an effort to manage our household budgets, it might be tempting to think of farmers markets as an unaffordable luxury. It is understandable to assume that fresh, locally-sourced produce must be more expensive than items mass sold in supermarkets. But with the impact of stubborn inflation, the price gap between the two has narrowed considerably. In many cases, you might be surprised at how comparable the costs have become.

That’s why I’m urging you to experience the Scotch Plains Farmers Market. Tomorrow, Saturday, May 3, we’ll be celebrating the opening of our 33rd season! You’ll find a wonderful array of fresh produce, delectable baked goods, and unique local finds. As always, the market will be located in our municipal parking lot at 430 Park Ave., open from 8 a.m. to 1 p.m.

Scotch Plains holds a special place in New Jersey’s farmers’ market history. Back in 1992, we were among the very first towns in the state to establish one. It’s been gratifying to see so many of our neighboring communities, as well as those we visit down the Shore, follow our lead over the years. There’s no doubt in my mind that these local markets offer tremendous benefits for our health, our local economy, and our environment. Plus, they serve as terrific gathering places for our community.

Like many of you, I eagerly anticipate Saturday mornings when I can bring my dog to the farmers’ market. It’s a chance to catch up with friends and see what new and seasonal items our loyal vendors have to offer each week. We’re incredibly proud to host hundreds of our township residents, as well as visitors from surrounding communities, at our weekly event, which runs annually until the first frosts of November.

The Scotch Plains Farmers’ Market has truly become a popular destination, celebrating more than three decades of “Jersey Fresh.” The Scotch Plains Business & Professional Association does a fantastic job of managing it all.

Another significant advantage of our farmers’ market is the unparalleled freshness of the produce. Fruits and vegetables often go from a local Jersey farm to our tables in Scotch Plains within 24 hours. Grown locally and in season, the products are harvested at their peak ripeness, retaining plenty of vitamins and minerals.

Our vendors are passionate about what they do and are always happy to share tips, perhaps even on how to grow your own perfect Jersey produce. For them, our Saturday morning tradition serves as a vital economic incubator, allowing these small business owners to retain a large share of their earnings and directly connect with all of us.

So, please support the Scotch Plains Farmers Market this Saturday, and every Saturday. 

On behalf of the Township Council, I warmly welcome back our returning farmers and new vendors who have wisely chosen to be part of our vibrant marketplace. Together, we are playing a vital role in preserving New Jersey’s rural livelihoods, stimulating our agricultural economy and ensuring easy access to fresh, affordable, nutritious food right here in Scotch Plains.